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Loic LeMeur: Role of Social Media in Marketing

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Loic LeMeur, blogger and entrepreneur, discusses the importance of social media for entrepreneurs. The public session was part of the Stanford GSB marketing course, the Power of Social Technology (Dr. Jennifer Aaker). A panel of experts, including Robert Scoble, MC Hammer, and Loic LeMeur, discussed how social media can build successful brands.


10 Responses to “Loic LeMeur: Role of Social Media in Marketing”

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  5. bhcguy says:

    Très sympa ce speech !

  6. MrMattsMedia says:

    Really great speech Loic, thanks!

  7. loiclemeur says:

    thank you all, glad you liked my talk.

  8. sdjoseph says:

    These ideas work well for startups. How applicable is this approach for established brands? Marketing budget only for word of mouth?

  9. Fatmansky says:

    Great advices Loic!

    Merci beaucoup!

  10. cinemaluna says:

    Excellent talk Loic. I retweeted your remark, “People will forgive you for not being perfect, but not for cheating.”

    The problem is, not all companies know the difference between the two… Or pretend not to know when they get in hot water.~@JesseLuna

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