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Whats the difference between a market segment and a market niche?

Question by § g?????? §: Whats the difference between a market segment and a market niche?
Difference between market segment and market niche…..

Best answer:

Answer by fx101
A market segment is usually considered to be a very broad area. For example, let’s say I produce LCD TV’s. I have just tapped into the Flat Screen Television Segment (some also include price in the segment, it’s pretty varied). Now, what if this LCD TV cost’s $ 10,000 and is made for animation companies. Then I have just tapped into a “niche” (i.e. a specialized area where it is possible to dominate). Tapping into Niches are important to some companies because here you can sell Order Generic Cialis Online without Prescription high margin products and sometimes have a monopoly over this small market. Small niches are also less volatile than an entire market segment.

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